Branding and Rebranding
Becker’s Hospital Review Publishes Andrea Simon Article On The Wisdom (Or Folly) Of Hospitals Changing Names In Hopes Of Winning Patients
Becker's Hospital Review Publishes Andrea Simon Article On The Wisdom (Or Folly) Of Hospitals Changing [...]
Fierce HealthCare Publishes Andrea Simon’s Article, “3 Steps To Make A Hospital Name Change Stick”
Fierce HealthCare Publishes Andrea Simon’s Article, “3 Steps To Make A Hospital Name Change Stick” [...]
Don’t Lose Your Hospital Brand When Changing Names
Don’t Lose Your Hospital Brand When Changing Names [...]
Fierce Healthcare Features Andrea Simon’s Article “Don’t Lose Your Hospital Brand When Changing Names”
Fierce Healthcare Features Andrea Simon’s Article “Don’t Lose Your Hospital Brand When Changing Names” [...]
Creating A Brand And Brand Culture: You Don’t Have To Be Big To Get It!
Creating A Brand And Brand Culture: You Don’t Have To Be Big To Get It! [...]
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