- The Star Of This Year’s HubSpot Inbound Marketing Conference? The Consumer.
Over the past several years, I have blogged about my experiences at the HubSpot Inbound Marketing conference. So, it is time to do so again. Setting the stage But wait a minute. Let me set the stage before I talk about Inbound 2016. Simon Associates Management Consultants (SAMC) has built a […]
- How To Find Your Blue Ocean Strategy®: Step 3
We recently completed our 300th workshop on “Change Matters: How to Find New Market Space.” These workshops are essentially about how to craft the right growth strategy for your organization at a particular time in its development. One of the major themes we discuss is Blue Ocean […]
- How To Find Your Blue Ocean Strategy®: Step 2
Need to change? Maybe you need a Blue Ocean Strategy. In my previous blog in this series, "How To Find Your Blue Ocean Strategy®: Step 1," I explained how Blue Ocean Strategy teaches business leaders to go where the profits and growth are and the competition isn’t—to […]