Author Archives: Andrea Simon

Mastering Inbound Marketing — Part 1: Attract

Mastering Inbound Marketing. This blog is about the overall approach to inbound marketing and particularly [...]

Mastering the Art of Inbound Marketing: Part 1

Andrea Simon's blog defines Inbound Marketing and explains why it is the best way to [...]

Decoding And Avoiding Upward Delegation

Decoding And Avoiding Upward Delegation

In Five Years, Who Is Going to Be Your Customer?

In Five Years, Who Is Going to Be Your Customer?

How Hospital Call Centers Can Improve The Patient Experience, Boost Revenue

How Hospital Call Centers Can Improve The Patient Experience, Boost Revenue

How Are Urgent Care Centers Changing the Doctor-Patient Relationship

As corporate anthropologists and culture change consultants, we’re immersed in research on the growing appeal [...]

Five Steps To Help Fix The Sorry State of Hospital Call Centers (Part II)

Five Steps To Help Fix The Sorry State of Hospital Call Centers (Part II)

How to Fix Hospital Call Centers to Improve the Patient Experience, Boost Revenue

I’ve worked with hospitals to improve patient satisfaction rates for years and we’ve seen that [...]

Five Steps To Help Fix The Sorry State of Hospital Call Centers (Part 1)

Five Steps To Help Fix The Sorry State of Hospital Call Centers (Part 1)

Time To Change How You Manage Your Business?

Time To Change How You Manage Your Business?